fbpx
Imporving Smiles Online | Lab Direct - No Dentist | Since 1997

Dentist Office The Horror A Good 1 Near Me

How dental marketing keeps me from visiting the dentist office

School was out! I think the only person more excited about the end of school, besides the school staff, was me. No more 6:30 wake up alarms for a solid month. Looking forward to a full seven hours of sleep, excitement filled my inner being. Then the reality of summer chores hit me. My list included athletic physicals, lawn mowing in the brutal Texas heat, and the dreaded trip to our local family dentist office.

Going to teeth cleaning was about as much fun for me as—nothing I can think of. As the Rolodex of chores whirred through my head, I paused at the dentist office to try for a second to wrap my mind around why I dreaded the task so much. Unlike so many people, I have insurance and access to dental health services.

Every dentist office was the same

The dental care associates that we had seen were all nice enough, but something about the process always put my teeth on edge, literally. It was never better in one dentist office than another. In a small town, my insurance company paid for X-rays I didn’t have time for. In a large town, I waited so far past my scheduled time that I felt like sending the dentist office a bill for my hourly rate.

Thinking it through, I realized that I feel constantly bombarded with dental marketing without any corresponding perceived value on my part. You see, if I felt “cared for” when I left, I might feel differently. However, I can barely tell one stagnant waiting room equipped with 24/7 Disney from another.

Dentist office or car dealership?

dentist office

Between the Groupon offers, the Internet pop-ups, and the waving Zoom teeth whitening balloons, I feel stalked by dental professionals who see me as nothing more than a dollar sign and never as a person with financial difficulties. In fact, the only place that I have felt that hunted is the new car lot. Like so many people, I’ve sneaked in late at night to a closed chain car dealership just to avoid feeling like a bunny rabbit coated in Marinara sauce. All in the attempt to make an informed decision absent the sales pressure.

The dentist office tacks cancer screenings and gum tissue measurements and a whole list of things they never did in the past onto my bill without question. Every time I pass a dentist office with the waving balloon, I wonder why he’s so broke that he’s scrambling for my kid’s fluoride treatment like it’s the only thing that’s going to buy his lunch that day.

We need dental care, not dental retail

It wasn’t always that way. Dental care used to rank right next to medical care on the list of respectable professions. In the past, the only reason to dread going to the dentist office was the drill. Today, that’s the least of my worries. Oral hygiene shouldn’t be a fight. Anyone should be able to walk into a dentist office that is clean and calm and feel like that professional has your best interest at heart. That’s what’s they used to call “a practice”. I would give my business to a place like that in a heartbeat. For life. That’s what people want when they need dental help. They’re fighting to protect themselves from professionals taking more and giving less. Less empathy, relationship, time, and education. Less dedication to the patient. The effect is endemic. The consequences for peoples’ oral health and the dentists who serve us is verging on catastrophic.

It’s not the dentists’ fault

Completing years of training, student loans, obtaining a license, and opening an office just to beg people to come in. Discounting procedures, installing iPads, and renting giant roadside balloons to bring patients in. Having to practice creative dentistry just to make it? Something is utterly broken.The dentists and we suffer this together, and yet we seem pitted against each other. Having gone through the issue, I came to the root of it: As a pacifist, I avoid conflict. I don’t want to fight my dentist (or anyone), and so I do the next best thing—Avoidance. Informing myself, I felt empowered with both my own interest and my dentist’s interest at heart.

The fight with the dentist office continues…

I felt the best approach was to get educated before going in. Knowing we’d engage in the same bi-yearly argument regarding fluoride treatments for kids, I prepared myself. I pulled up research and Youtube to see what was going on in the fluoride debate these days. Turns out, the tickle I felt about too much fluoride was real. But that’s an issue for another day.

Order PressOn Veneers from Brighter Image Lab

Press On Veneers

Our classic, beautifully designed, 100% Digitally Processed, Removable Veneers.

$ 795
  •  
Order BilVeneers from Brighter Image Lab

BilVeneers

Our Master Crafted Veneers. Redesigned from the ground up to be Thinner, More Detailed, and Stronger than ever before.

$ 995
  •  

IncrediBil Veneers

The newest addition to our family of veneers features unique light reflecting properties.

$ 1,495
  •  
Behind The Scenes footage of IncrediBil Veneers
Behind The Scenes footage of Bil with 2 Brighter Image clients
Behind The Scenes footage of Bil with a Brighter Image client

Sign Up For Exclusive Invite

Bil wants to send you more behind the scenes
footage of clients receiving their veneers for the first time. Let us send it to your inbox now!


    Get A Free Smile

    We give away over 100 free smiles every year.
    To enter, join our email list. It’s the best way to keep up with Brighter Image Lab

    Bil Veneers


      Submit Your Photos for a FREE Facial Analysis and a Chance at a Bilistic Pro Tooth Polisher

      You may also qualify for discounts or other special offers.



        Upload a Full Face Photo
        Upload a Close-Up Photo





        Your Story

        Do you have any special events coming up? YESNO

        I hereby authorize the use of my likeness and/or story for any and all purposes. I agree that Brighter Image Lab will not be held liable for any loss, damages of injury associated with applying for, accepting, or using their new smile. I agree that Brighter Image Lab retains the right to make any and all decisions as to the nature of the products or services being rendered and/or to cancel any agreement or work being done for any reason whatsoever. By submitting this form, I confirm I have read and agree to all of the terms & conditions.

        Submit Your Photos for a FREE Facial Analysis and a Chance at a Free Smile Makeover

        You may also qualify for discounts or other special offers.



          Upload a Full Face Photo
          Upload a Close-Up Photo





          Your Story

          Do you have any special events coming up? YESNO

          I hereby authorize the use of my likeness and/or story for any and all purposes. I agree that Brighter Image Lab will not be held liable for any loss, damages of injury associated with applying for, accepting, or using their new smile. I agree that Brighter Image Lab retains the right to make any and all decisions as to the nature of the products or services being rendered and/or to cancel any agreement or work being done for any reason whatsoever. By submitting this form, I confirm I have read and agree to all of the terms & conditions.

          We Knew You'd Be Listening!

          Select the station you heard us on below to enter to win a FREE Smile Makeover!

          ​FREE ​CONSULTATION

          Tell us ​your Smile Story ​to get a BONUS: Free Facial Analysis

          Upload Photos (close-up and full face)

          We Knew You'd Be Listening!

          Select the station you heard us on below to enter to win a FREE Smile Makeover!

          Brighter Image Lab.com
          We knew you'd be listening! Select the station you heard us on below to enter to win a FREE Smile Makeover!

          How Does This Work?

          Brighter Image Lab provides life-changing smile makeovers to thousands of clients every year.

          We also partner with a non-profit named New Life Smile who matches people like you, with public and private funding sources to hopefully cover a portion (if not ALL) of your smile makeover costs. We’re ready to help right now!

          We’ve already given away free smiles to people in your area and we’re ready to do a lot more!

          Attention: Please read

          Review the following options and select the appropriate choice below.

          If you are an existing client and need to upload photos to your account, click this button.

          Upload your photos for a free consultation

          Need feedback on whether dental veneers are right for you? You can upload photos here.